Privacy policy

What this website collects, why, and what you can ask us to do with it.

Who we are

This website is run by Insight Advantage Group, a fractional CFO, accounting and advisory firm founded by Melyssa Hitchcock. If you have a question about this policy or your information, email mhitchcock@insightadvantagegroup.com or call 662-822-8415.

What we collect

We only collect what you choose to send us, plus anonymous statistics about how the site is used.

  • Contact form: your name, company, email address, phone number, the services you’re interested in, and whatever you write in your message.
  • Site analytics: anonymous, aggregated page views collected by Vercel Web Analytics, such as the pages visited, the referring site, browser, device type and country. It doesn’t use cookies and doesn’t identify you personally.
  • Performance measurements: anonymous timings of how quickly pages load and respond on visitors’ devices, collected by Vercel Speed Insights, along with the page address, browser and device type. It doesn’t use cookies and doesn’t identify you personally.
  • Server logs: like any website, our hosting provider records technical information such as IP addresses to keep the site secure and running.

How we use it

We use what you send through the contact form to reply to you, understand your situation, and, if we work together, deliver the services you’ve asked for. We use analytics to understand which pages are useful and improve the site, and performance measurements to keep it fast.

We don’t sell your information, rent it, or use it for advertising.

Who we share it with

We rely on a small number of service providers to run this site. They process information only to provide their service to us.

  • Vercel, which hosts the website and provides the anonymous analytics and performance measurements.
  • Resend, which delivers contact form messages to our inbox.

How long we keep it

We keep contact form messages for as long as we need them to respond and to maintain normal business records. Ask us to delete yours at any time and we will, unless we’re required to keep it by law.

Your choices

You can ask to see the information we hold about you, correct it, or have it deleted. Email or call using the details above and we’ll take care of it.

Changes to this policy

If we change how we handle information, we’ll update this page and the date at the top.